PANTENE THAILAND: the hair brush experiment

WORK FROM PREVIOUS AGENCY

Pantene 3 Minute Miracle is Pantene's most superior product that debunks the belief that accumulative hair damage is irreversible. And to prove this, we made an experiment that allowed women to see it for themselves.

Painting with "damaged hair"

With so many beauty bloggers and hair care experts tried out the experiment, Pantene claimed it's position as the leading intensive hair conditioner in the market and named as The Best Home Treatment for Damage Hair.

increase in
in-store sales
3.8%

B.A.D AWARDS - FINALIST

ADFEST - FINALIST

ADSTAR - FINALIST

SHORTLIST

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